Your Profile Is Your Storefront

In B2B sourcing, trust is everything — and your profile is often your first and only chance to make an impression. A great profile tells brands:

“We’re real, professional, and ready to do business.”

A weak or incomplete profile? It tells them to keep scrolling.

Start with Clean, Authentic Visuals

Images matter more than you think.

• Upload a clear company logo and a professional banner

• Avoid stock photos — use real images of your factory, machines, team, or product samples

• Include a few close-up shots to show quality

Think like a brand: would you trust a supplier with blurry or generic visuals?

Add Specific, Searchable Services

Your services and capabilities should be clear and well-categorized.

• Choose relevant service categories (e.g. “Cut & Sew”, “Formulation”, “Injection Molding”)

• Add industries served, lead times, and MOQs

• Be honest about what you can and can’t do

The more specific your services, the easier it is for a brand to match with you.

Complete the Company Description

Tell your story in a way that builds confidence.

• How long have you been in business?

• What industries or markets do you specialize in?

• What’s your production capacity or certifications?

Avoid generic phrases like “We are a professional manufacturer.” Be real, specific, and human.

Add Products or Past Projects (Even If You’re Service-Based)

If you don’t sell catalog products, showcase your custom work.

• Upload examples of past projects or manufacturing capabilities

• Use product listings to demonstrate what types of items you can produce

• Include specs, lead times, and customization notes

Brands want to see what you’ve done — even if it’s B2B and not retail.

Be Transparent With Key Details

Trust grows when information is upfront.

• Show your MOQ, lead time ranges, accepted payment methods

• Add certifications (OEKO-TEX, ISO, FDA, etc.) and key clients if possible

• Connect your Stripe account to signal you’re ready to transact

Verified suppliers with full details attract more serious inquiries.

Final Thoughts

Brands don’t have time to guess if you’re a good match.

They make fast decisions based on what they see in your profile.

A great supplier profile doesn’t just “look nice” — it increases your visibility, credibility, and chances of winning the right clients.

At NovaSupplier, we give you the tools to showcase your business professionally. But it’s up to you to make that profile work for you.

Start with strong visuals. Tell your story. Share your capabilities clearly.

That’s how you stand out.